Software review programme for Avanquest

Generating software reviews for TurboCAD in engineering, architecture and construction trade media helps to influence buyer decisions and increase brand awareness. A proactive software review programme to complement the distribution of news announcements extends the life span of a product launch cycle. Hands on reviews by journalists encourage greater understanding and bear out the pros and cons of a product often leading to awards and accolades to be used in wider marketing collateral.

Our recent proactive wave of software reviews for Avanquest Software has included the pitching in, placement and management of review samples of IT utilities and specialist CAD software, in addition to hobby and consumer software such as Family Tree Maker.

 

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Software review programme for Avanquest

Software review programme for Avanquest

Generating software reviews for TurboCAD in engineering, architecture and construction trade media helps to influence buyer decisions and increase brand awareness. A proactive software review programme to complement the distribution of news announcements extends the life span of a product... Read more

Video case study for hearing loss campaign

Video case study for hearing loss campaign

BBC’s ‘So You Think You Can Dance’  finalist, Kirsty Swain, is encouraging people with hearing difficulties to follow their dreams in a new video case study produced by Media Safari. Suffering from hearing loss from birth and diagnosed as partially... Read more

Mass media results for bionic leg launch

Mass media results for bionic leg launch

Sixty pieces of coverage in national print, broadcast and regional titles appeared within 48 hours of the UK launch of Genium, the world’s most advanced bionic leg prosthetic system, coordinated by med-tech PR specialists Media Safari. Five press photographers, three... Read more

CIPR gold win for best use of social media

CIPR gold win for best use of social media

Media Safari scooped a gold win at the Chartered Institute of Public Relations (CIPR) PRide Awards 2011 for Best Use of Social Media. The campaign, ‘Bitdefending The Nation’, evoked a sense of a nation under attack from cyber criminals, viruses... Read more

On the starting blocks for London 2012

On the starting blocks for London 2012

Media Safari has been enlisted by Otto Bock Healthcare, the Official Prosthetic, Orthotic and Wheelchair Technical Service Provider of the London 2012 Paralympic Games, to activate and support its sponsorship of next year’s prestigious sporting event. Commencing with International Paralympic... Read more