exploring communication®

It’s in our DNA…

Find out more >>

256% increase in online reach for Bitdefender

Our award winning campaign
continues to deliver…

Find out more >>

26% share of voice helps Siemens shout louder

Med-tech PR demonstrates value 
of health innovation

Find out more >>

80% rise in Facebook reach for Ottobock

Increase in social media
footprint on all platforms

Find out more >>

Is your organisation getting the attention it deserves?

We build results
led campaigns…

Find out how >>

Today’s top tech stories

The Guardian features a report on the LulzSec and Anonymous splinter group, AntiSec, which targets ‘government systems, police systems and evil corporations’ in a bid to expose what it calls high-level corruption. The hackers – affiliated to cyber-activist network Anonymous – have in recent months expanded their targets, becoming increasingly unpredictable in a quest to expose what they see as a conspiracy of high-level corruption. The group breaks into servers, exposing security vulnerabilities while mining data, often including passwords and credit card numbers, that it ultimately places onto the web for anyone to download. Since December 2011, AntiSec has embarked on a seemingly unstoppable rampage.

Google’s major privacy shake up has only been read by one in ten British Google users. The Telegraph reports the new system comes into force on Thursday and despite heavy promotion and controversy over its “invasive” terms, a survey has found few users have read the new policy. Google will pool personal data from more than 60 Google services into a single file for each of its hundreds of millions of users. The move has been criticised by privacy campaigners and was described as “troubling for a number of reasons” by a group of state Attorneys General last week, who accused Google of invading consumer privacy. The firm has meanwhile argued it is “making things simpler and we’re trying to be upfront about it”.

The BBC reports companies are now able to search and analyse up to two years of Twitter updates for market research purposes. Until today, only the previous 30 days of tweets were available for companies to search however in order to plan marketing campaigns, firms are now able to search tweets back to January 2010, target influential users or even try to predict certain events. UK-based Datasift is the first company to offer the archive. Its existing customers will be able to use access “historical” tweets from today, the company said. Regular users can access posts from the past seven days.

RSS

More Technology Digest

Today’s top tech news

More than three quarters of British children aged between 10 and 12 are ignoring age limits to set up their own social media accounts, putting them at risk of online bullying, reports Independent.co.uk. In research to mark Safer Internet Day,... Read more

Today’s top tech news

Google could trial its driverless cars in London in the near future, reports Independent.co.uk. It would be the first time the vehicles would be tested extensively outside the US by Google. Deputy Mayor for Transport Isabel Dedring has been meeting... Read more

Today’s top tech news

Cisco has purchased Internet of Things specialist Jasper Technologies for £959m, reflecting the importance of IoT devices to the future of tech, reports TechWeekEurope.co.uk. The Jasper platform is used by 3,500 leading global enterprises, including Volkswagen, General Motors, Hyundai and... Read more

Today’s top tech news

The average cost per breach in large UK organisations has risen from between £600,000 – £1.15m in 2014, to £1.46m – £3.14m in 2015, reveals CBROnline.com. While 60 per cent of security lapses in UK organisations happened due to human... Read more

Today’s top tech news

A new Safe Harbour deal has been reached following US assurances protecting against mass surveillance, reports TechWeekEurope.co.uk.The European Commission and the US have agreed a new deal to replace the previous transatlantic data sharing agreement ruled invalid last year. A... Read more