exploring communication

It’s in our DNA…

Find out more >>

We take the time to understand our clients

This helps us deliver the right message
at the right time

Find out more >>

Is your media coverage leading to sales enquiries?

Find out how we run
results led campaigns

Find out more >>

Twitter, LinkedIn and Facebook…

Is your social media
tempo in tune?

Find out more >>

A chat over a cuppa could change the way your audiences see you

whitenosugar@mediasafari.co.uk 

Contact us >>

Today’s top tech stories

The Guardian reports that Sony, in its fourth revision, is forecasting a £4bn net loss for the year ending March 2012. This is double an earlier forecast figure and the fourth consecutive year that Sony has posted losses. This change in fortune is attributed to companies such as Apple and Samsung taking control of some markets, and demand for consumer products like televisions dropping. The company is planning to cut 10, 000 jobs, which equates to around 6 per cent of its workforce, in the near future. Sony’s chief executive, Kazuo Hirai, has stated that he is prepared to take painful steps to revive the ailing electronics company and has said that he will not hesitate withdraw from businesses he deemed uncompetitive. The company believes that it will turn profit in the year ending March 2013, with operating profits of around £1.4bn.

The value of technology company Apple has reached $600bn writes The Telegraph. The only other company that has reached this mark is Microsoft in 1999, at the height of the dotcom boom. Wall Street is expecting Apple to show more than a 50 per cent increase in profits to $9.2bn when its first quarter results are posted later this month. With Apple launching a television product, and the announcement that last month it will begin paying a dividend, has caused some experts on Wall Street to believe that Apple shares will be trading at $1,000 within a year. Shares in Apple closed down at $628.44 yesterday, after having climbed as high as $644 earlier the same day.

 

 

RSS

More Technology Digest

Today’s top tech news

The Telegraph reports how Microsoft’s new Xbox video games console will use voice and facial recognition to allow users to interact with it more naturally. The Xbox One will turn on and simultaneously recognise who is using it with the... Read more

Today’s top tech news

The National Association of Head Teachers has called for children to be warned about the dangers of pornography as soon as they have access to the internet, reports the BBC.  At their annual conference, leading head teachers warned about the... Read more

Today’s top tech news

Following news that the Financial Times has become the latest hacking victim of the Syrian Electronic Army (SEA), as reported by the Independent, BBC News takes an in-depth look at the growing cyber threat facing the UK. Cyber-attack is now... Read more

Today’s top tech news

Members of the high-profile hacking group, the ‘LulzSec’ collective, have been jailed reports today’s Sky News. The UK-based group of ‘hacktivists’ coordinated a series of sophisticated cyber attacks against major institutions including the NHS, News International and the CIA. As... Read more

Today’s top tech news

The Huffington Post today reports on all the latest news from Google I/O 2013. At its annual developer conference, Google has so far unveiled a raft of updates to many of its core products, including Google Maps and Google+, as... Read more